Publisher beats projections, says digital offerings are "driving the business," account for nearly 22 percent of revenues in first quarter.
2010 FIFA World Cup he scored big time for EA.
With digital offerings responsible for nearly 22 percent of the publisher's revenues, Electronic Arts CEO John Riccitiello singled them out as "driving the business." Bad Company 2 and iPad titles like Scrabble received particular praise, with EA's increased presence in social gaming also playing a part. Last year, Electronic Arts boosted its digital business with the acquisition of Playfish, Manufacturer microtransaction initiative of online games like Pet Society, a restaurant town, and the country's Story.
For the second fiscal quarter (three months ending September 30), EA expects to post $600-$650 million in sales, with a net loss of $262-$295 million. Both those numbers are smaller than its previous year's second quarter, when sales tallied $788 million and losses amounted to $391 million. The publisher also reiterated its full-year expectations of between $3.35 billion and $3.60 billion in revenues, although it now expects losses to range from $.70 to $1 per share, instead of the $0.85 to $1.15 range previously issued.
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